With the growth of the business, the requirements for the online store have expanded. The client turned to the studio to improve website usability, partially automate the work of company managers and integrate the efficiency metrics of the online store.
Previously, content managers manually wrote letters to customers: “order accepted”, “order collected”, “order delivered”. We automated the routine process by developing dynamic email templates. Now the manager is able to compose a message using the administrative panel, while the system will insert all additional information about the order automatically. The manager now has convenient access to all previous messages.
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